We are not social media trailblazers trying to set the world on fire with our innovative and unique content.

The point of having a social media profile is to let people know that you exist and what you can do for them.

We all struggle for content, but you do not need to post original content all the time, it is fine to repeat yourself.

Think of any famous brand and they are continuously repeating the same message – ‘I’m loving it’, ‘Just do it’

Look at your most successful post in terms of engagement or views and repost that – every week or month depending on how often you are interspersing other stuff.

Social media is like a river and it just keeps flowing so it is fine to keep reposting as not many people will see each post.