Episode 113 · · 08:50
Stop Looking For The Ideal, There Is None! There are many different solutions to a problem and the choice of products is dazzling. If one thing was better than another, we wo...
Episode 112 · · 11:56
Be A General In Your Mind, Not A Private. You have to take charge and make decisions, don't procrastinate and wait until you are 100% certain of something. Make a judgement and...
Episode 111 · · 07:46
If you want to build a business, quality may suffer. It is important to delegate and empower your staff to do things to help you. This is essential if you are going to build a hap...
Episode 110 · · 10:03
Delegate, Don't Abdicate. We must learn to delegate more, but we must also spend time on systems and technology to support our staff so that we make sure they do things the way we...
Episode 109 · · 12:59
109. THE CLUB - Advice has to be bespoke. Take everything with a pinch of salt. It is important to try to better yourself and look for help and guidance from others ...but be c...
Episode 108 · · 11:26
You have to empower staff to free your time. It is natural to want to do everything ourselves or at least to oversee things, but it is impossible to grow a successful practice and...
Episode 107 · · 08:47
THE J.I.T. - Just In Time method of time management. If you have something to prepare - leave it to the last minute. Parkinson's Law dictates that the job will take as long as ...
Episode 106 · · 10:03
Turn Traditional Thinking Upside Down. Most people focus on new patients first, then existing patients and their staff last. I think you should turn this upside down and make s...
Episode 105 · · 08:38
HAPPY EASTER! Don't forget the simple things. Make it obvious for patients to see the things that set you apart from others. This is the main thing that you should be focu...
Episode 104 · · 09:14
Not all tasks are created equal. Tasks that will have a direct effect on a patient coming to see you should be prioritised over - those that might make things run smoother in t...
Episode 103 · · 15:10
No One Has A Suzuki Tattoo. Suzuki just make motorbikes, whereas Harley Davidson stand for more than that. Most doctors just do doctor work and don't try to stand for more than...
Episode 102 · · 10:54
Patients make a decision either explicitly or implicitly. Every time a patient has come to see you, there will be a reason that they have chosen you. Our job is to give patient...
Episode 101 · · 13:34
Ask And Ye Shall Receive. I know it sounds basic, but if you want something, try asking for it! Like: - asking for a review - asking for a referral - asking if a patient wan...
Episode 100 · · 14:39
The Placebo Effect Is Real. It is not all about the medication that we give, there is a very real effect of the way the medication is given and how the patient feels about their t...
Episode 99 · · 13:56
Material things are the gravy and gravy is no good without the main course.
Episode 98 · · 13:11
If You Want To Do More Private Practice, You May Need To Do Less Private Practice. You need to take time to build a great practice and this time needs to come from somewhere. T...
Episode 97 · · 10:05
Be the boss of your life, don't let everyone else take charge. Everyone has their own agenda and wants to get their things done. If you don't realise what things you want to ...
Episode 96 · · 07:47
Idea x Execution² = Result. It is not good enough to just have a good idea if you do not execute. Execution is more important than the idea and will make or break you.
Episode 95 · · 11:53
Work Your Database. Q. What is your biggest asset? A. Your database. Your database is like a goldmine and the vast majority of doctors ignore it in the search for new patients...
Episode 94 · · 13:50
94. THE CLUB - You have to charge more if you are going to offer a better service. Many of the things that we can offer to give a better service do not necessarily cost us any mor...
Episode 93 · · 13:37
Giving information is seen as good practice in the NHS, but marketing in the private sector. We have to get over our concept that promoting our services is somehow a bad thing - w...
Episode 92 · · 14:05
You need to think about scaling your business, even if you are just a sole practitioner. There is only so much that you can do by yourself and the sooner you start to look for way...
Episode 91 · · 12:28
HAPPY NEW YEAR!!! This episode is about the fact that uphill tyres will be slower downhill. There is no perfect anything and there will always be a compromise. Don't try an...
Episode 90 · · 11:25
This one is a CHRISTMAS BELTER! Perceived value is the bait! Your patients do not know what value you will be able to give them by treating them, so you have to look at how you...
Episode 89 · · 10:47
If someone was reviewing your service, what would they say? Think about all the aspects of a patient's experience and try to work on improving these. When people review product...
Episode 88 · · 09:21
Life is not like being at school. It is OK to cheat! A lot of business books talk down the benefits of going to school and I don't necessarily want to be that guy, but they have a...
Episode 87 · · 10:03
Don't ignore bad reviews. I do not believe that you will fuel the fire by responding to bad reviews, in fact I think it is essential to respond and to do your best to mitigate any...
Episode 86 · · 09:21
You are not your target market. You have to accommodate patients and communicate with them in the way they want to be communicated to. This means that you have to use every mod...
Episode 85 · · 09:15
Stop looking for the ideal, there is none. It is too easy to procrastinate and look for the ideal angle for an email to your patients or the best CRM software or the difference be...
Episode 84 · · 08:17
Imperfect action trumps perfect inaction every time. As doctors, we feel that we have to make sure we are fully prepared before we undertake a procedure or intervention. When i...